Lou Sebastian
Web Design, Graphic Design, Media
Spotlight On East Coast Chemical
East Coast Chemical is a masonry cleaning chemical manufacturer that has been in the business for close to 20 years. The owner of the company made it clear that he did not want a flashy contemporary image. Instead he opted for a paired down, basic, and reliable business look.

I spent a significant amount of time reorganizing the logical layout of the old site to make it simpler for customer to find what they need. In addition I created a special instructional tool called the "Encyclopedia of Clean," which appears in near identical form on the web and in a print version for distribution with products.